@

 
   
   
   
   
   
NEWS  
NEWS FEATURES  
INTERVIEWS  
POLITICAL COLUMN  
EDITORIAL  
OPINION  
SPORTS  
CARTOON  
BUSINESS  
EYE - FEATURES  
LETTERS  
EVENTS  
SOUL - YOUTH MAG  
ENTERTAINMENT  
   
   
   
   
   
   
   
   
   
   
   
   
   
   
   
   
   
   
   
   
   
   
   
   
   
   
   
   
   
   
   
   

 

Business


NDB Bank opens new branch at Kandana

NDB Bank opened a new branch in Kandana, on December 8, 2006. This is the NDB Bank’s 29th branch. It is a full service commercial bank branch providing an array of banking facilities to customers in and around Kandana. This branch is located at 54, Negombo Road, Kandana.
The Kandana Branch will offer its customers a comprehensive range of commercial banking services including Current and Savings accounts, which come with a free ATM/ Link Visa Debit card, as well as fixed deposit accounts, children’s savings accounts, foreign currency accounts, housing loans, personal loans, vehicle leasing, Banc assurance and Western Union Money Transfer Service. In addition, the customers of NDB Bank have the convenience of accessing the bank through state-of-the-art Internet Banking service and Phone Banking. In addition to state-of-the-art products and services offered by the NDB Bank, the savings account holders will be eligible to win a tour to Caribbean Islands to watch the cricket world cup second semi finals and the finals. With NDB Bank’s Howazatt savings promotion the lucky winner could receive a return air ticket to Caribbean Islands, grand stand tickets to watch the world cup 2nd semi finals and the finals, 8 days stay in a luxury cruse ship and USD $ 1000 to spend. Save more with NDB Bank and get more chances of winning this lifetime opportunity. An array of gifts is being given for NDB Bank Children’s Savings Account holders. Children will be rewarded with school bags, BMX bicycles and gift vouchers according to their savings balances.
The Bank’s customer service and speed of delivery, which are synonymous with the NDB Bank branch network, are value additions to be enjoyed by the customers in Kandana.

***

MTI releases Marketing Effectiveness Report

MTI Consulting along with Tom Peters, Gary Hamel and Anwar Ibrahim (former Malaysian Deputy Prime Minister) took centre stage at WIBC 2006 that kicked off in the Capital of Bahrain. About 1000 of world’s leading bankers congregated for this 13th annual event which explored the challenges faced by both conventional and Islamic banking, in particular the strategic marketing challenges of customer conversion, industry / brand positioning, service quality and channel management. All 4 of these speakers emphasized the importance of financial services learning from the experience of non-financial services and cited many examples of how banks can learn from the experience of industries, companies and brands that have worked in highly competitive retail environments.

***

It was all about ‘Disruption

Top executives in the private sector, academics and media personalities turned up for a breakfast meeting at the Ceylon Continental to mark the launch of the newest advertising agency, TBWA\TAL. After the Agency’s Managing Director Renuka Marshall welcomed the invitees, they listened to Ian Thubron, Executive Vice-President -TBWA\Asia Pacific discussing ‘Disruption’, the language and philosophy that unites the TBWA\ network.
“Disruption is a means of creating something dynamic to replace something that has become static”, he explained. “Disruption is the art of asking better questions, challenging conventional wisdom, and overturning assumptions and prejudices that get in the way of imagining new possibilities and visionary ideas.”
Stressing that the methodology and processes can be employed universally to answer just about any challenge that a brand or company may have, he said that disruption is not limited to marketing and communications but can be applied to deeper levels of an organization including products and services or the core business offering.
“Disruption seeks to retire old, low-yielding ideas and launch new, highly profitable ones. A disruptive idea is quite simply the best and fastest way to overturn conventions and achieve a vision”, he said.
TBWA\TAL is now fully operational with a team of experienced hands offering a wide range of marketing-related services, in addition to advertising. Leyon Rajaratna heads the creative as Group Creative Director with Gowrie Indraratne heading the servicing front functioning as Client Service Director.
TBWA\TAL is confident that being part of the fastest growing global agency network, the Agency would be able to deliver a superlative professional service to its clientele.

***

TVS Auto Parts rewards dealers

TVS Auto Parts (Pvt) Ltd., a subsidiary of United Motors Group, rewarded its dealers who participated in dealer competition in 2005/2006. 23 dealers competed under 3 different categories to win air tickets to London, Singapore, and Bangkok.
Winners of the competition were Hemalee Motors - Colombo, and Victoria Motors – Ampara who won air tickets to London ,and Bangkok respectively.
TVS Auto Parts is a market leader in Automobile Spare Parts Trade which specialize in Indian heavy commercial segment for OE parts. Company has an extensive dealer network covering all parts of the island including North & East and its product range consists of TVS Brake Liners, Air Brake parts, Hydraulic brake parts, Clutch Plates, Filters, Bearings, Axels, Fasteners and etc.
The picture shows Chanaka Yatawara CEO/ED, United Motors Group, and the Director TVS Auto Parts giving the Air Ticket to London to Saman Thilakasiri, General Manager, Hemalee Motors.
Also in the picture are Dinesh Motha, Director TVS Auto parts, Brandon Morris, GM (Special Projects) TVS Lanka, and Janaka Haththotuwegama, AGM TVS Auto Parts.

***

Training program on hospitality trade

Ministry of Foreign Employment Promotion launched a new vocational training programme in association with the Win Stone Hotel School at Nugegoda for Sri Lankans who are interested in the hotel sector overseas. The first batch was selected from students who sat the A/L 2004 and 2005 and the programme was inaugurated by Minister Rohitha Abeygunawardana. Here the Minister is addressing the participants. Secretary to the Ministry H Sumanapala and Deputy Director (Planning) Hema Kulatunga are present .

***

CCC’s Annual Report receives top recognition

The Ceylon Chamber of Commerce walked away with the runner –up award in the “Not for Profit Organizations including Non Governmental Organizations” category at the Awards for Excellence in Annual Reports, presented by The Institute of Chartered Accountants of Sri Lanka (ICASL). Picture shows Prema Cooray, Secretary General/ CEO of The Ceylon Chamber of Commerce accepting the award from Minister of Enterprise Development and Investment Promotion, Rohitha Bogollagama at the Best Annual Report Awards 2006 ceremony held recently at the BMICH. President of the ICASL, Yohan Perera and Vice President Nishan Fernando look on.

***

JWT on high gear in its 25th year

JWT is ready to show off its colours from its brand new office at 26B Alwis Place, Colpetty. Sri Lanka’s Premier international advertising agency has earned an indisputable reputation for creating ideas that people want to spend time with.
JWT, the 140-year old Godfather of global advertising celebrates 25 years in Sri Lanka this year. For many years it has dominated advertising with innovative and creative advertising that has set the benchmark for the local industry. The agency has created much loved ads and commercials that have won the hearts of the people and praise from their clients. Apart from building local and international brands, JWT has also produced work that has stood the test of time and still lingers in the memories of consumers.
JWT has also reigned supreme at the local advertising awards, consistently dominating the SLIM Advertising Awards, Reggie Candappa Creative Awards and bagging the most number of metal at the inaugural Chillies 2006, which was judged by international judges.

***

DSI Supersport Rajawarama 2 promotes quality of life

Sri Lanka’s No 1 footwear- DSI is not merely premium quality footwear but it also carries out Rajawarama as part of its continuous efforts to promote the quality of life of the community it serves. Entry into the competition simply requires that the participant’s name address and grade be written on the detachable barcode flap of the DSI Supersport shoe box and handed over to any DSI showroom or posted to Box 778, Colombo.
DSI Supersport Rajawarama was initiated last year and many school children won prizes that introduced them into the modern era of computer technology, adventure and fun. This year DSI expands this opportunity by offering a bigger gift bonanza, inviting many to participate in Rajawarama 2 thus increasing the opportunity to win.

***

Three major insurance trends to watch for in Asia- Bert Paterson

Discussion on trends in Asia and focusing on current Asian product trends, Bert Paterson, MD of Aviva Life Insurance, India, stated at the International Insurance Congress 2006 held recently, that Asia has witnessed a strong growth in US style annuities with guarantees. Asia has also seen the unbundling of protection and investment in the FIA channels in Singapore and Hong Kong. The equity market growth has boosted unit-linked sales and demand for private healthcare and health insurance is growing.
Distribution Trends in Asia show that banc assurance has become a significant channel in most Asian markets and is expected to continue to develop. The Agency is declining in many markets, except in India and Sri Lanka. In Singapore the channel is maintaining share, although it is expected to decline the future. Brokers are a significant channel in Hong Kong and Singapore and increasingly in China. Cultural aversion towards paying for advice may be a barrier in other markets.
He also commended on modes of distribution having significant changes especially in Asian markets where the direct sales force was the main channel of distribution till now. Banc assurance, he said has emerged as the major alternative channel because of its inherent benefits of wider customer reach, more cost effectiveness as compared to direct sales force, product familiarity and increasing customer sophistication.
Paterson affirmed that Asians spend more on life insurance than the global average. This is primarily due to lack of adequate social security systems; this presents a big opportunity for growth. Sri Lanka he said is the 66 th largest life insurance market in the world and is the 19 th largest in Asia. As an impact of the opening up of the insurance sector across the world, Paterson stated that emerging markets, which constitutes 85 per cent of the world population and 25 per cent of the global GDP, are registering growth rates of over 10 per cent. On Aviva’s strategy in Asia he sated that they are working towards an “Aggressive development in our chosen markets of multi-distribution focusing on effective banc assurance relationships and the disciplined growth of agency sales forces”.