SLT staff donates blood for the
10th successive year
Lanka Telecom, the nation’s number one telecommunication service provider has
conducted regular blood donation campaigns during the past ten years. This year
too, this annual event was organised by the Welfare Division of SLT. Blood is
donated by the SLT staff, with an average of 200 donors, to the Blood Bank as
well as the Cancer Hospital, Maharagama.
The Welfare Division plans to carry out the programme on a regional level,
through its island wide branch network. The SLT offices in Ragama and Biyagama
also organised a similar programme with the support of the regional staff and
the community recently.
SLT is one of the largest blood donors in the country, with the Blood Bank
contacting the company for immediate donations in cases of emergencies as well
as for any requirements the bank has. It has conducted 21 blood donation
programmes from 1996 onwards.
Employees, who have donated blood more than 20 times, were awarded medals while
those who have donated blood over 10 times were awarded certificates by the
National Blood Bank.
All religions preach of the importance of donating to those in need.
Through this initiative SLT once again proved its commitment towards being a
beacon of hope to those who are in desperate need of something that is
essentially a vital life force.
SLT Launches provincial directories
Sri Lanka Telecom launched the Provincial Issue
of it’s National Telephone Directory for 2007/08 including the RAINBOW PAGES on
June 26 at the Mahaweli Reach Hotel, Kandy.
Speaking on the occasion, SLT’s Chief Marketing Officer, Priyantha Perera said
that with the exception of the Western Province Directory [ which is due to be
launched shortly], all other areas will be covered by the Provincial Directories
which include the Central & Uva Provinces, Southern & Sabaragamuwa Provinces,
North Central & North Western Provinces and the North & Eastern Provinces.
SLT’s General Manager Directory Services, L P M P Balapitiya said that
distribution would start with immediate effect. “We will commence distribution
as of June 27 and the directories will be available in SLT outlets and in
addition at all Cargills outlets as well”.
Mr. Balapitiya added that all organizations and government institutions receive
their directories to their door step, while public places such as Post Offices,
leading hotels etc. would also be receiving them.
SLT’s Deputy General Manager, RAINBOW PAGES, Ranjith G. Rubasinghe said that
they have introduced several special features into this year’s directory. “There
is a Professional section introduced with a ‘Doctor Directory’, while we have
replaced the short area codes (abbreviations) with the full name [ eg: MF with
Moratuwa] . Within the Hotel segment too, we have listed all hotels area wise,
thus making the searching process more convenient”.
“Provincial customers will get two books, namely the RAINBOW PAGES [business] &
Residential Directory from this year onwards”.
The Business Directory will contain Information pages, Government Pages,
Religious Pages, Organization Pages, and the RAINBOW PAGES, while the
Residential Directory will consist of Personal / Individual names.
The Directories will also be available in CD form, on the Web (www.slt.lk,
www.rainbowpages.lk), as well as a Voice version - 1230 (SLT Customers) and 444
( Mobitel & Dialog customers)
CEO, eChanneling, Sidath Chandrasena, addressing the gathering explained the
importance of the Doctor Directory to the public. RAINBOW PAGES have introduced
the Doctor Directory in collaboration with eChanneling.
Customers could also contact 011 -2 399 399 free of charge for any directory
related information or issues.
Ogilvy wins social marketing project in the Maldives
In a competitive bid to select the ideal
communications partner to help the Maldives design and implement its national
Drug Abuse Prevention Campaign, UNICEF Maldives selected Ogilvy Action amidst
many other award winning Sri Lankan and International agencies for this very
Ogilvy Action’s strategic input and wealth of collective experience in carrying
out a programme of this magnitude and sensitivity in addition to their in-depth
knowledge of the Maldivian youth and culture came in good stead in this
A strategic creative team led by the Company’s CEO Sandya Salgado, left on a
five day workshop that planned and strategized the campaign with many
stakeholders coming together to give their very personal experience and input.
The workshop was planned and implemented by UNICEF with close collaboration with
their project partners ‘Journey’ (a movement initiated by recovering addicts)
and The National Narcotics Control Bureau of Maldives. Many other stakeholders
participated in this very crucial workshop, in order to plan the way forward for
the Drug Abuse Prevention Campaign for the Maldives. Also participating in the
workshop were school children, NGOs involved in prevention and counseling as
well as the Police Department and Dhiraagu - the National Telecom Company.
Exactly an year ago, Ogilvy conceptualized, captured and documented this issue
when a group of recovering addicts came together in Malé, to give voice to their
experiences through a rock concert named ‘Revival’. The documentary delved deep
into understanding the psychosis of the drug users, their deepest fears and
The new campaign strategised and conceptualized with a wealth of input from the
participants of the workshop, will be launched and implemented in Malé and the
Atolls very shortly. The campaign will be created in Divehi, the local language
in the Maldives.
Ogilvy Action is part of Ogilvy & Mather, which is one of the largest agency
networks in the world. It offers the full range of Marketing Communications
disciplines including advertising and the total gamut of non conventional media.
Ogilvy Mather Worldwide (www.ogilvy.com) belongs to the global media
conglomerate WPP Group pls., with 497 offices in 125 countries. Ogilvy Action
has been operational in Sri Lanka for the past eight years and has amongst its
clientele numerous local and multinational companies. The agency’s forte has
always been trail blazing in unconventional communications scenarios while
looking at communications in the most relevant and effective manner to make a
difference to the appropriate target audiences.
Shop till you drop for a bill wipe-out with HSBC
The ‘Fashion Fiesta’ Promotion by HSBC is
proving to be an outstanding success with HSBC credit card holders swarming
selected shopping outlets in a bid to get their entire bill fully wiped out!
235 lucky credit card holders who shop at ODEL, Hameedias, Cotton Collection,
Limited Edition, Levi’s, Gabbana, Aashkii and Fusion 14 will find the value of
goods purchased from these outlets completely wiped out from their credit
statement as follows – 50 Bills less than Rs 1,500, 50 Bills between Rs1,501 -
Rs 3,000, 115 Bills between Rs3,001 - Rs5,000 and 20 Bills between Rs5,001 and
In addition, shoppers who take part in the Fashion Fiesta promotion will also
get a chance of receiving complimentary gift vouchers from these merchants. This
promotion is on till July 31, 2007 and the draw will be held in the first week
HSBC is currently the market leader in credit cards in Sri Lanka and maintains a
presence in 10,000 offices in 82 countries and territories worldwide. The bank
has a comparably strong presence in North and South America, Europe and
Asia-Pacific and declared assets of USD 1,861 billion as at December 31, 2006.
HSBC is acknowledged as one of the world’s largest banking and financial
People’s Merchant Bank raises Rs 50 Mn for Ceylease
People’s Merchant Bank Limited (PMBL) recently
raised long term funds to the value of Rs50Mn, on behalf of Ceylease Financial
Services Limited (CFSL). This facility was granted by Hatton National Bank (HNB).
This facility was secured by a quality portfolio of leases and its tenure
extends over a four year period. The interest rate attached to this facility was
pegged to the AWPLR, with a premium that reflected the risk profile of CFSL.
Monies raised through this facility will be utilized to further augment CFSL’s
fund base and to pursue its aggressive growth strategy. This is the fifth asset
backed debt issue placed by PMBL for CFSL, having successfully completed four
similar issues to the value of Rs 100 Mn, 60 Mn, 150 Mn and 50 Mn previously.
CFSL has achieved consistent profit growth during the last few years and they
have obtained a BBB- (sri) national long rating, from Fitch Ratings Lanka Ltd,
in respect of its long term, unsecured senior debt. A 50% subsidiary of Bank of
Ceylon, CFSL’s other key share holder is the Brandix Group. A spokesman from
PMBL stated that CFSL`s credentials, its recent performance and certain credit
enhancements embedded in the structure of this facility, made the risk profile
of this facility to be very low.
PMBL has featured prominently in debt market transactions, having structured and
placed several securitisations, debenture issues and loan syndications for its
clients. PMBL’s share remains the highest merchant bank share in the market and
its key shareholders are People’s Bank, DPMC Financial Services Ltd & South
Bridge Capital Investments (Sri Lanka) Ltd.
ComBank reward 170 Year 5 schol winners
The Commercial Bank of Ceylon has rewarded 170
students across the island who hold ‘Arunalu’ Minors’ Accounts with cash awards
for achieving the 1st, 2nd and 3rd highest results in each school at the Year 5
The aggregate value of these cash awards made in respect of the 2006 Year 5
scholarship examination was Rs. 1.4 million.
The Bank paid Rs. 10,000 to first place winners, Rs. 7,500 to second place
recipients and Rs. 5,000 to students who secured third place.
“Commercial Bank prides itself as an organisation that places great emphasis on
the importance of education,” Commercial Bank’s Head of Marketing Richard
Rodrigo said. “The Arunalu Minors’ Accounts scheme is designed to help children
realise their full academic potential and has become extremely popular with
parents from varied backgrounds who have the common interest of saving for their
children. With Arunalu, everyone has a chance of winning with no lotteries or
draws involved,” he said.
The ‘Arunalu’ children’s savings scheme was launched in 1998 by the bank with
the objective of promoting academic excellence from a young age while
encouraging the savings habit. Arunalu accounts can be opened at any of
Commercial Bank’s 151 branches or supermarket counters with a minimum deposit of
Rs. 100. A minimum account balance of Rs. 5,000 should be maintained at the time
of the examination to be eligible for a prize.
Established in 1969, Commercial Bank is Sri Lanka’s benchmark private sector
bank, which plays a dominant role in the areas of consumer banking, treasury and
securities markets. Commercial Bank has the single largest network of over 270
ATMs in the country and also operates five fully-fledged branches and two booths
in Bangladesh. Commercial Bank has been rated the ‘Best Bank in Sri Lanka’ for
nine consecutive years by the US ‘Global Finance’ magazine and has been named
the ‘Bank of the Year’ in Sri Lanka for five consecutive years by the UK based
‘The Banker’ magazine.