Brandix College to offer
more RMIT degrees
More professional qualifications in fashion and merchandising
The Brandix College of Clothing Technology (BCCT) is in negotiations with the
School of Fashion and Textiles of the RMIT University, Australia to launch a
second RMIT programme in Sri Lanka leading to a Degree in Fashion and
Merchandising, the college announced this week.
This second degree course is expected to commence in November this year. The
college is also negotiating to offer an MSc. Course of RMIT in Sri Lanka,
possibly by July 2008, the college said.
BCCT currently offers a Degree programme in Textile Technology from RMIT
University, in addition to the vocational training courses it offers to those
working in the Brandix Group, Sri Lanka’s largest apparel exporter. This degree
course conducted in collaboration with the RMIT leads to a Bachelor of Applied
Science degree and is a three year full time study course.
This three-year programme comprises of BCCT’s two-year Diploma in Clothing
Technology and Management and the final year courses of the RMIT degree, in a
2+1 arrangement that opens up opportunities for many prospective apparel sector
employees, mid-career personnel as well as professionals associated with the
Students who had already successfully completed the Brandix College two-year
diploma, as well as qualified professionals such as Chartered Accountants or
Chartered Marketers with five years of affiliation with the textile or clothing
business only need to complete RMIT’s final year courses to obtain the degree.
The Brandix College is the only accredited trainer for GSD in Sri Lanka. It
conducts training for companies that have installed such software in their
companies. The GSD is a highly proven work measurement tool used in the clothing
The Brandix College has modern training equipment and its laboratories are fully
equipped with the latest technology. The college plans to set up new weaving,
knitting, dyeing and finishing laboratories to strengthen the understanding of
industry applications. Its sewing room and Computer Aided Design room are fully
modernized with facilities that are conducive to learning. The college has a
state of the art textile testing laboratory which has number of Buyer
Accreditations including Marks and Spencer.
The college’s teaching staff includes four PhDs, four Masters and 10 Bachelors
Degree holders. The college draws experienced personnel from the industry for
teaching, which is a unique situation for an academic institution. Students get
an opportunity to understand how the industry operates through a combination of
theory and practice. Most students get an opportunity to train at Brandix whilst
studying at the college.
The college recently launched an e-learning programme on soft skills for middle
management. The benefit of the programme is that it is easily accessible and can
be run for newcomers as well as those who wish to refresh their learnings. The
college is now experimenting to produce a similar programme to teach sewing
machinery skills and pattern making.
The Royal Melbourne Institute of Technology began in 1887 as the ‘Working Men’s
College’ in Melbourne. Today, some 57,000 students follow RMIT programmes at the
institute’s campuses in Melbourne and Vietnam, on-line, via distance education
and at more than 100 partner institutions worldwide. RMIT alumni live and work
in more than 100 countries.
HSBC expands to Kohuwela
opened its fourteenth branch at 135, Dutugemunu Street, Kohuwela on Wednesday. .
The branch was declared open by Mr Ajith Nivard Cabraal, Governor of the Central
Bank of Sri Lanka. Among the other invitees were Mr David J H Griffiths, chief
executive officer, HSBC Sri Lanka and the Maldives, deputy chief executive
officer, Mr Trevine Fernandopulle and selected customers residing in the area.
At the ceremony, Mr Cabraal stated that HSBC has a lead role to play in the
development of the country. He also said that with the planned launch of mega
development projects in Sri Lanka, the banking sector has enormous opportunities
to step in. Commenting on the fact that HSBC has just completed 115 years in Sri
Lanka, he said that he expects HSBC to introduce the latest technology the group
possesses, to the Sri Lankan banking sector.
The HSBC branch in Kohuwela is beautifully designed and is well equipped with a
Day and Night Automated Banking Centre, which will be in operation on a
twenty-four hour basis. It includes ATM and Internet banking services, as well
as two EasyPay machines. Situated on the main road, the central location of the
HSBC Kohuwela branch provides easy access and convenient parking to the
customers. Special facilities have also been implemented in order to increase
accessibility for customers who require assistance with mobility.
As a special feature, customers who visit the Kohuwela branch will enjoy an
array of fee waivers and gifts until 31 July 2007.
Commenting on this opening Mr David J H Griffiths chief executive officer of
HSBC said “This new branch marks the further development of our network, our
‘expanding local outreach’.
It is an area that is a hive of commercial activity and is at the same time, a
well-established residential area. For these reasons, having the world’s local
bank right here would be a boon to everyone who lives and works in the area.”
Sri Lanka Insurance salutes “Best of the Best”
The annual sales awards to honour top – performers of Sri Lanka Insurance (SLI)
was held on July 2 at the Water’s Edge, with the distinguished participation of
Chairman D.H.S Jayawardena the Board of Directors and the top management of Sri
Over 650 sales personnel attended this year’s ceremony. The day belonged to the
sales people who have outperformed and outshone the rest, to the men and women
who have proved their mettle through sheer dedication, hard work and clear
pursuit of their goals. The Best in the Insurance Industry.
The night was celebrated on a star studded theme with much glamour and grandeur,
featuring many unique entertaining acts that kept the audience spell bound.
The Star awards night saw 240 Insurance advisors and team leaders being awarded
for their excellent sales performance in the year 2006. They were all awarded on
the basis of achieving the set sales targets and standards. The second and third
place achievers were also invited to witness this magnificent evening to applaud
the achievements of their colleagues.
Best team leaders and Advisors were recognised under their respective business
category in Life and Non Life Insurance, with special “Star Certificates” and
Cash awards. The best of the best in this Category were presented with a gold
sovereign and an attractive plaque in addition to the cash awards and
Speaking at the event the Chief Executive Officer Sri Lanka Insurance Nalaka
Godahewa stated “The last year proved to be an exceptional year for us: We have
done extremely well when compared to previous years. This is mainly due to the
dedication and hard work of our sales team; we have superseded all competition
in our growth figures. This is a result of exceptional service delivery and the
hard work of our dynamic staff.
Chairman of Sri Lanka Insurance D.H.S Jayawardena stressed on giving due
importance to delivering superior customer value at every service point, which
is a key element in building long term relations with today’s customer. He added
“At Sri Lanka Insurance every employee should give priority to deliver better
value to our customers. Customer satisfaction and delight should be the central
focus on all aspects of business development at Sri Lanka Insurance. He further
stated “As a successful company we also plan to bring about a certain standard
for Insurance sales personnel in the country and create social acceptance to the
Sri Lanka Insurance is the largest and strongest composite insurance provider in
Sri Lanka, with over Rs 50 Billion in assets under management, over one million
policies in force and an average claims settlement of Rs. 18 million a day. Sri
Lanka Insurance is the only Insurance Company in Sri Lanka to be assigned a
global rating for financial strength and stability from a world renowned rating
agency. The company received the AA- Sri from Fitch Ratings London for the third
consecutive year for Financial Strength & Stability.
PABC Anchors in Galle
PABC Anchored in the southern city of Galle with the establishment of their
25th full fledged branch at No 170, Main Street, Galle on July 5. The bank
announced an immediate value addition service by way of extended banking hours
including a 365 day service. The bank will be open from 9.00 a.m.- 6.00 p.m. on
weekdays & 10.00 a.m. – 1.00 p.m. on weekends & holidays.
Certified Manager Award
The Certified Manager Awards Ceremony organized by Lanka Accreditation Centre
(Pvt) Ltd., authorized franchisees in Sri Lanka for the Cambridge Association of
Managers UK, was held recently at the Berjaya Mount Royal Beach Hotel Mt.
Lavinia. Delanjan Welikala of Harcourts Group won the certified Marketing
Double rewards with American Express cards
American Express Cards’ Membership Rewards programme which was launched in
May is now offering further benefits to its Gold and Green Card members.
According to Head of American Express Cards Priyantha Talwatta, all American
Express card members, and American Express Gold card members will be doubling
their membership rewards points on every supermarket and fuel purchase during
the month of July.
“A card member will now be entitled to two Membership Rewards points for every
Rs 100 spent at any supermarket or fuel station islandwide” said Talwatte.
Talwatte went on to say that every American Express card member, and American
Express Gold card member was automatically enrolled into the Membership Rewards
programme with the added option of being part of the Membership Rewards Plus
programme which gives card members access to Hilton Honours, Priority club for
their hotel stays or transfer points to Global Pass, to redeem Airline ticket
from 600 airlines with out any black out dates.
“This opens up a whole new world of options where our card members can take
advantage of converting everyday purchases in to redeeming extraordinary rewards
Talwatte added that locally too a wide selection of redemption opportunities
were available which included 5 star hotels, restaurants, beauty and wellness
clinics, gifts, accessories, electronic and household goods, just to name a few.
American Express Cards are issued and acquired by Nations Trust Bank. and offer
the widest selection of local and international redemption options. The American
Express Membership Rewards Programme offers American Express Card members a
greater choice and a better reason to accumulate Membership Rewards points when
using their American Express Card, in order that they may accumulate their
“Our latest programme, Fill Up, Top up, Double Up, is just one of the many
benefits and advantages our card members have when they choose to become an
American Express Card member” said Talwatte
DHL expands with new Express Centre in Nugegoda
DHL Keells (Pvt) Ltd, Sri Lanka’s leading express and logistics company,
inaugurated its newest Express Centre in the bustling town of Nugegoda.
Strategically located at 151E, High Level Road, Nugegoda, this facility will
cater to the increasing demands of DHL’s retail customers in areas south of
Colombo and beyond.
The Nugegoda Express Centre adds to DHL’s expanding network which includes
Colombo, Kollupitiya, Ja-Ela, Mt.Lavinia, Biyagama, Kandy and Kurunegala. The
Nugegoda Express Centre offers a range of products and services including Jumbo
Box and Express Pallet targeted at retail customers.
Speaking at the inauguration of the new Express Centre in Nugegoda, Martin Dudek,
Country Manager, DHL Express Sri Lanka, said, “The Sri Lankan retail customer
base has always given us exciting growth opportunities. We find that more and
more individuals are opting for our express delivery services with their very
diverse needs. Our aim, in turn, is to provide them with access to more service
locations across Sri Lanka, and also to offer unique products and services which
address those specific needs. Whether it’s a student or a business, we will
offer them a host of affordable products and services backed by our
industry-leading service standards.”
During the last four years, DHL Keells (Pvt) Ltd. has made significant
investments towards the development of infrastructure and facilities in Sri
Lanka. Among them is the purpose-built Euro 2 million (LKR 260 million),
40,000-square-feet facility at Vauxhall Street in Colombo which houses 130 staff
for both the administration and operations arms of DHL Express in Sri Lanka, as
well as a 24/7 call centre.
“This investment in Nugegoda once again reinforces DHL’s leadership position
within the industry and our commitment to constantly develop our express
network. The new facility will further enhance our network operation by enabling
us to provide the highest quality service to all our customers across the
country,” Dudek added.
Skills turns fourteen
What makes a successful advertisement or advertising campaign? We have all
witnessed the power of advertising. We appreciate the creativity, the impact,
the information that is imparted and yet, with the vast array of ads which
appear in a variety of medium, how many are really remembered? How many have
To make an impact in the advertising arena, Skills, founded by Sri Sangabo Corea,
established an agency of international standards within a local focus. “The road
thus far has been competitive yet exciting; we have witnessed various changes in
the manner and styles of advertising, and have managed to keep up with the race
and at times been a few steps ahead of the rest,” says the Managing Director of
Skills, Ananda Samarasinghe.
With the milestone of 14 years under their belt, Skills looks to even further
expansion to service their clients better. Taking into account the current
realities of the advertising industry, Samarasinghe, along with his fellow
directors, L. D. Ganegoda and Priyanga Jayaweera, came out about the current
“There has been a lot of talk as of late in regards to the level of
accountability that an advertising agency should have when working with an
advertiser on its branding and campaign endeavours. Since the “Merger Mania” of
all the big players in the advertising industry has been in full swing there
have been a lot of accounts in review and accounts jumping from one agency to
“So what are the advertisers actually looking for, are they looking for new
ideas? Of course. Are they looking to build or rebuild their image? Could be. Or
are they in search of the agency that steps up to the plate and says “Hey, we’re
partners in the growth of your company and it’s our responsibility to help
increase your sales revenue and if we can’t then we shouldn’t get paid”. Simple
though, but not 100% realistic because there are a lot of cost associated with
developing branding ideas and then launching the initiative. But there has to be
a comfortable medium that would make sense to both the ad agency and the
“It doesn’t change the fact that when an advertiser brings in an ad agency, they
don’t do that just to create a cool commercial and a catchy line, but they do it
to help increase their sales revenue.
“Maybe that is why there are so many advertisers looking for that right agency,
they are looking at smaller independent shops and are seeing results. They are
asking the bigger agencies for that special something for their brand and wait
for the proposals to roll in.
Competition brings the best out in all of us and that’s what advertisers hope
for when they call for pitches. They look for that one thing that sets one
agency above the rest for their brand.”
This in-depth understanding of what an advertising agency should be and what
agencies are in actuality is what has helped Skills Advertising and Marketing to
survive these past 14 years.
In a nutshell, Skills gives the advertiser what they are looking for: results,
results and results.
Trendy Connections opens factory at Dankotuwa
The latest BOI company to begin operations under the 300 Enterprises
Programme is a plant that was opened at Dankotuwa on July 6, 2007 by Trendy
Connections (Pvt) Ltd. The new factory will be very beneficial to the local
community, as it has created 400 employment opportunities. Furthermore, as the
company has maintained very high standards in terms of labour relations and
working conditions it has been able to gain access to vital markets in the USA
and the European Union, BoI said in a media release.
The factory that was opened is a sprawling 135,000 sq kilometrer facility that
has a production capacity of 350,000 pieces per month. The company has been
T-shirts since 1992, initially for the local market. Indeed Trendy Connections
is a household name in Sri Lanka and is a specialist in the production of
knitted apparel. Minister of Janatha Estate Management and Development. Milroy
Fernando, officially opened the factory complex.
Trendy Connections’ operations have now been expanded to produce for markets in
the USA and the European Union, for reputed brands such as Disney, Next, Marks
and Spencer and Gap.
The Mahinda Chinthana Programme, conceptualized by President Mahinda Rajapaksa,
seeks to broad base the economy, boost productivity and expand the nation’s
export potential, while at the same time encouraging local initiative. The
Nipayun Sri Lanka Programme is one component of the Mahinda Chinthana set up
with the objective of establishing one enterprise in each one of the 300
Divisional Secretariats outside the developed Colombo and Gampaha areas.
To date the BOI has signed agreements for 230 such projects and these have had a
significant impact in many communities living in rural and outlying areas. The
factory opened by Trendy Connections is a good example of such a project where
communities have been uplifted through the use of local human resources.
Bringing the jobs to the people is a guiding principle of the Nipayun Sri Lanka
programme. The Government of Sri Lanka is confident that Nipayun Sri Lanka will
bring considerable development to all communities in the island.
Milroy Fernando, Minister of Janatha Estate Management and Development is
briefed by the Management of Trendy Connections on the process of manufacture of
garments. A number of senior BOI officials are also seen. The factory produces
knitted garments that are exported to the USA and the European Union.