Automatic text message alerts would potentially result in UK banking customer savings up to $300 million

3 months ago 188

A study published inThe Journal of Finance on December 26, 2024 found that automatically enrolling United Kingdom banking customers into text message alerts reduced overdrafts and unpaid item charges by 4-to-19%, resulting in an annual, nationwide potential consumer savings range of nearly $213 million to approximately $300 million at today's exchange rate.
Source: phys.org
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