Legendary Creative Director Grace Coddington Is the Face of Merit’s Newest Lipstick

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In a decidedly saturated beauty market, Merit has found its perfect niche. The clean makeup brand has fine-tuned a well-curated selection of non-toxic yet actually effective products, including its fan-favorite Perfecting Complexion Stick, which all lean into the minimalist beauty aesthetic and the “no-makeup” makeup look.

Recently, the brand tapped a media legend to model its newest lipstick offerings, and they couldn’t have chosen a more iconic face. Renowned creative director Grace Coddington recently modeled Merit’s newest lipstick shade, Ginger, along with its orange-red hue, Vermillion, photographed by seminal fashion photographer Craig McDean.

Read more at The Daily Beast.