Levi’s Changes Name to Match New Beyoncé Song

Levi’s has responded to Beyoncé giving the brand a nod on her new album, Cowboy Carter.

The award-winning artist’s newest album, which dropped on Friday, included the track “Levii’s Jeans” featuring rapper Post Malone, an obvious reference to the brand, with a little twist to note that this is Act II of her Renaissance series.

In the song, Beyoncé sings “Boy, I’ll let you be my Levi’s jeans/ So you can hug that ass all day long,” and then the two go back and forth crooning over the opportunity to become Beyoncé’s pants.

Read more at The Daily Beast.