Author Ramin Setoodeh interviewed Donald Trump six times between May 2021 and November 2023 for his forthcoming book, and got fresh insights into Trump’s time on The Apprentice, his backstage dealings with producers, NBC bigwigs, and the contestants he lorded over. Apprentice in Wonderland: How Donald Trump and Mark Burnett Took America Through the Looking Glass, out June 18, looks at Trump’s rise as a reality TV persona, not the commander-in-chief who came after, and offers a window into the Trump who was forged in Hollywood.
Here are the juiciest bits so far from the Variety editor in chief’s book, gleaned from an excerpt published in Vanity Fair and a recent review by McKay Coppins in The Atlantic: