The New ‘Trolls’ Movie Is Another Embarrassing Loss for Justin Timberlake

Is there a more unlikely film franchise than Trolls?

Troll dolls were a major fad in the 1960s before fading into relative obscurity, occasional comeback aside. But that didn’t stop DreamWorks from seeing a future for the little guys, and acquiring the brand in 2013. The first Trolls was a cheery, candy-colored jukebox musical that proved a surprising success, earning well over $300 million worldwide and a Billboard chart-topping hit in “Can’t Stop the Feeling,” which also nabbed an Oscar nomination. And the second film, 2020’s Trolls World Tour, has the distinction of being the first major studio film to be released directly to home-viewing platforms during the pandemic—a historic precedent that helped change the film industry.

Trolls World Tour clearly did well enough without a proper theatrical release, because the trolls are back, baby! Trolls Band Together marks the third outing for the cute critters with the spiky hairdos and karaoke addiction.

Read more at The Daily Beast.